Acid Hype: American News Media and the Psychedelic by Stephen Siff

By Stephen Siff

Now synonymous with Sixties counterculture, LSD truly entered the yank awareness through the mainstream. Time and Life, messengers of lumpen-American respectability, trumpeted its grand arrival in a postwar panorama scoured of eye-catching descriptions of drug use whereas shops around the media panorama piggybacked on their insurance with tales via turns sensationalized and glowing.


Acid Hype bargains the untold story of LSD's wild trip from Brylcreem and Ivory cleaning soap to incense and peppermints. As Stephen Siff exhibits, the early realization lavished at the drug via the scoop media glorified its use in remedies for psychological disease but additionally its prestige as a mystical--yet legitimate--gateway to exploring the subconscious brain. Siff's background takes readers to the heart of the way well known media hyped psychedelic medicinal drugs in a regularly transferring criminal and social surroundings, generating an complex courting among medicinal drugs and media adventure that got here to outline modern popular culture. It additionally strains how the breathless insurance of LSD gave approach to a textbook ethical panic, reworking yesterday's subtle seeker of truths into an acid casualty splayed out past the perimeter of well mannered society.

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